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People come and go. It’s a fact of agency life. Yes, there are always the exceptions. There’s probably someone in your office that’s been around for 10, 15 or more years. However, the exceptions to the rule are few. For the individual, moving around among agencies is not necessarily a bad thing. You’ll gain a lot [...] Holy rusted blog, Batman. Talk about neglect. Between being overworked and balancing a social life, I hadn’t paid attention to The Agency Insider blog in months. Four months, to be exact. However, good people, I ditched the Joomla site for shiny new WordPress livery. I always thought using WP was sort of cheating because of how [...] So much has changed in the agency lately. We’re now going full steam ahead with a new digital communications department. Mejor tarde que nunca a Spanish professor of mine once told me. Lots of exciting things are sure to come of this. For instance, we’re one of a very small group to offer Latin America and [...] Things seem to be looking up in the PR agency industry. Companies are starting to feel more comfortable spending money, the pall of budget cuts is beginning to lift and the threat of layoffs is fading in our rearview. All in all, it feels like the spending freezes which have plagued corporate communications departments is beginning [...] When the time comes in your career to start developing budgets for projects it’s important to have a good grasp of the cost of doing business. Doing the math up front is expected of you, and it will save you embarrassment and headaches down the road when reconciliation comes. I spent the better part of this [...] I came into PR about the time that the printed clip book was making its quiet exit from standard practice for PR agencies. The stack in our conference room was quickly becoming outdated and no one paid them mind anymore. The AEs heard stories from the old timers who told tales of actually cutting and [...] | ||||||
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